Wednesday, July 29, 2026

Two good to be true

The inner child in me is ecstatic!

Two of my favourite Dunkin Donuts flavors are back. At the same time!


As a kid, my allowance would usually go to Choco Jelly Ripple and Split Royale. What's common with these 2 donuts is the abundance of icing. For the Choco Jelly Ripple, it slathered on the top and sides fo the donut, and piped on top. For the Split Royale, it's nicely piped on top to mimic a banana split.

Now, this is where my salary will go.


Tuesday, July 28, 2026

Found in translation

It's true that you learn something new everyday.

Example, I was today years old when I found out that "Chicharon Bulaklak" has an English translation.


Somehow, it sounds more fine dining when you call it "Flowerfat."


Monday, July 27, 2026

WATN: Potter head

No, this isn't a post about Harry Potter.

But it is about a Potter.

Monica Potter, to be exact.


During the late 90s and early 2000s,, she was one of the most visible actresses in Hollywood. She was mainly known for rom-coms, but her range allowed her to play darker roles. My first exposure to her was "Con-Air," but for me, her most iconic film would be "Head over Heels."


Later on, she appeared in thrillers like "Along came a spider," and "Saw." After that, her appearances were few and far between.

According to IMDB, she had a few small roles in the 2020s, but nothing as big as her early films. But it would be nice to see her again in a rom-com, since that's where she really stand out.

Sunday, July 26, 2026

Market Dynamics

One of my favourite parts of advertising work is going on-field and seeing how real consumers interact with our brands.

Haven't done that in a while, so it was great that we were invited to our client's wet market roadshow in Pasay yesterday.



As expected, it was loads of fun. From the games to the interaction, having this face-to-face encounter beats any type of desk research.

We should do this more often.

Saturday, July 25, 2026

Movie scenes in my mind: Fierce foot

There are a number of movie scenes that live rent-free in my mind.

Some are there because of humour. Some are there because of music. Some are there because of powerful emotions. Some are there because of a memorable script. Some are there because of excellent acting.

This scene is a combination of the last 2.


This pivotal scene from "Erin Brockovich" is a masterclass in subdued and effortless acting. Julia Roberts delivered the line with a perfect balance of calmness and intensity, and that further amplified the power of her dialogue and the scene.

The "two wrong feet and f***ing ugly shoes" line was gold!

And that was her foot in the Oscan door.

Friday, July 24, 2026

FMM: Swim in the Ocean

I've been reviewing my 80s playlists of late, and came across an artist that I'm a fan of, but hasn't been on my Friday Magic Madness feature yet.

Billy Ocean.

Yup, he's an 80s staple with his smooth voice and catchy sounds. 

Just like this 1984 classic.


"Caribbean Queen" has an iconic intro. The type that you listen to the first second and you know what the song is. And yes, we had a cassette tape of this artist, thus, I'm familiar with the song. Even if I was not even a teenager when it was released.

'Nuff said. Time to dive into Billy Ocean.


Thursday, July 23, 2026

Rose (gold) to the occasion

Metallic colors are usually difficult to pull. Especially the ones that are on the shiny side.

That's why when my Mom and sisters need to wear something gold or silver, my instinct is to go for the more matte and subtle versions of that hue.

But in a random shop in Cubao Expo, the exception presented itself.

It came in the form of this rose gold gown.


The colour - whilst metallic - isn't too shiny or garish. Maybe it's because of the material, but it's not blindingly shiny.

And of course, the design is so nice that you go past the colour to focus on it. The draping, the details, they all make the dress look super elegant.

We hit gold with this one.

Wednesday, July 22, 2026

Caught up

I'm from advertising.

Thus, I should be aware that posts like this are just a ploy for thumb-stopping and engagement.

Despite that, here I am, still playing and trying to catch the photo within the outline.


(In fairness, was able to do this on the 1st try.)

Tuesday, July 21, 2026

Sweet Start

It's the first day of Toni's bazaar in SM Megamall today.

And as the supportive Tito, being there was a non-negotiable.

Even before 10am, Toni and her team were busy setting up. And even as they were setting up, the people started to gather.



At 10:01am, this was the line!


Looks like another sweet and successful bazaar run for Toni! 

And we couldn't be prouder of her.

Monday, July 20, 2026

Super Shocked

But really, I shouldn't be.

I've seen the National Bookstore Superbranch go from 5 floors, to 4, to 3, to 2, and now, to just 1 floor.

And soon, that 1 floor will be gone, too.


They're finally saying goodbye to the Superbranch and moving it to Gateway 2. But as the sign says, an art and community center will be rising in its stead, so that's something to look forward to. 

So, thank you, National Bookstore Superbranch! Thanks for the memories!